Comments on: Gas prices aren’t high enough at Things That Make You Go Green

By: Rain Frog Apparel

Rain Frog Apparel — Fri, 06 Jun 2008 05:20:21 +0000

It’s so true. And really there’s a plethora of tools out there to help even the newbie get online with a nice website and not a lot of capital outlay. I think in many cases the small shop hears that it will cost $50K to create a website and get it optimized, and they go running for the hills. They’ve already got so much capital tied up in inventory that they aren’t able to see the bigger picture. ~Karen

By: Mike

Mike — Thu, 05 Jun 2008 18:40:24 +0000

Hi “Rain Frog”
I really don’t understand why small retail stores are often afraid to go online, especially in rural areas. They already have shipping companies coming in and out of the store. They could be moving more goods without the added cost or pollution.

By: Rain Frog Apparel

Rain Frog Apparel — Thu, 05 Jun 2008 17:06:12 +0000

I have definitely cut down on my driving and in fact have started doing most of my shopping online, even for everyday things like snacks and laundry detergent. Doing so reduces the need to have things trucked to a store then me going to pick it up in my car. It cuts out the middleman. Retailers will need to start rethinking their business practices to incorporate online components if they haven’t already. The ones that don’t are shutting down. Just this past week, a store where my apparel is carried closed down–and guess what? They don’t have a website. The small brick and mortars need to keep up with the changing times to survive.